Why do we ask?
That’s a quote from the New York Times bestseller by Charles Duhigg called:
It only takes a few minutes to make your bed in the morning.
It’s probably not that easy, but The Power of Habit does explain exactly how the thousands of thoughtless routines we go through each day (our habits, like brushing our teeth and, for some, making our bed) are incredibly impactful to our life experiences.
We’re sharing this good read because understanding habits – those of ourselves, our customers, our employees, our peers – is key to achieving success.
…check out Duhigg’s book (www.thepowerofhabit.com). Not only does he illustrate successful habit change with individuals and corporations (want to know how Febreze ended up in all of our houses?), but he also tells the story of how Tony Dungy turned around the Tampa Bay Buccaneers by changing the players’ habits.
If you’ve read it, let us know. And if you want to add something to our reading list, send us a note!
Kristin Castner, CFA
At Heritage Kristin is responsible for overall marketing strategy, with a focus on communicating the firm's message to clients and prospects and creating outreach programs to engage clients, partners and prospective clients.