Often, the biggest risk for individual investors is the risk they pose to themselves. Money is a complex topic, and emotions – both greed and fear – can drive us to take actions that may feel right in the short-term but are harmful in the long-term.
One of the most important benefits of working with a professional to manage your investments is the constant monitoring of your overall progress and the discipline they provide to keep you on track. Here’s how we ensure that both of us stay informed and disciplined in the pursuit of your financial goals:
We stick within a range of your strategic asset allocation unless (1) something about your financial plan changes or (2) we experienced significant market movements that create meaningful near-term risks or opportunities.
We incorporate tax-efficiency strategies like asset location across account types, proactive tax-loss selling when possible, and tolerance-based rebalancing to minimize the emotion around bad tax outcomes.
We invest in multiple managers and styles with a goal of avoiding the risk that any one manager experiences such significant underperformance that they wipe out the value add of all other managers.
We monitor managers using a multi-factor review process that looks at more than just recent returns to avoid the risk of hiring or firing a manager at exactly the wrong time.
We utilize a robust trading system that monitors cash and tolerance band compliance daily to manage risk and opportunity cost.
We set expectations with you through regular review meetings and proactive communications.
We collaborate with your other professional advisors so we can avoid having to make rash investment decisions due to changes in other parts of your financial plan.
Frequently Asked Questions
What Our Clients Say
Peace of mind and a feeling of security is what all of us wish for as each year flies by during these uncertain times. I wish I had not waited until 2019 before enlisting the help of HFS, but better late than never!
The team at HFS is approachable, accessible, professional and they can explain even the most complex financial topics in laymen terms. The HFS team practices the perfect blend of the science as well as art of financial planning. I thank them for taking me and my family on as clients!
From a grateful client and her entire family, Massachusetts
My Husband and I began to work with Heritage back in 2007. Since then, needless to say, our lives and the world have taken many turns. I am very pleased to say that Heritage has always helped us make the best possible decisions, based on whatever our needs were, at that particular time.
I trust Heritage implicitly to continue to manage my portfolio, especially during these challenging times.
Myrna, New York
As a long-time client, I have nothing but positive things to say about Heritage Financial. They have strong principles, solid investment strategies, great communication and look at the financial picture holistically - investments, savings, property, insurance, estate, education, etc. everything to help you reach your goals.
Heritage has gained my trust, they invest as if it were their own money.
In a few words - Personalized. Strategic. Detail oriented. Responsive.
Joe & Patti, Massachusetts
This testimonial has been given by a current client of Heritage Financial Services. No compensation was provided for this testimonial.
Awards & Recognition
Selection criteria used to award each of these recognitions is available by clicking on the award logo.